With digital technology including Digital Signage, LED/LCD Screens, Interactive, Mobile, Wayfinding and Augmented Reality solutions, being a prevalent method for businesses to deliver intelligent digital marketing and messaging to shoppers, a key question for real estate owners is
where to turn to when they are no longer receiving the perfect service, support, and appropriate platform for their existing digital installations.
Ad spending is als0 set to increase from $2.72 billion in 2020 to $3.84 billion in 2023 (eMarketer) so a trusted partner is essential.
Some of the largest owners and operators of shopping centers in the United States have technology assets that have been significantly lacking regular maintenance, extensive support, and the confidence that their content and wayfinding software was working and functioning properly at each location.
Several of these operators needed a managed services partner that could offer an efficient and effective Maintenance and Warranty Program and superior levels of support to significantly improve up-time for all indoor and outdoor digital signage as well as a scalable system that could seamlessly add new endpoints to the growing signage platform.
As people flood back to the malls as retail and entertainment venues bounce back, property and media owners need that peace of mind that their kiosks and digital screens are working, their content and ads are playing as scheduled, and their wayfinding software is functioning and working properly on one unified system.